Our roadmap, in public:what works today and what we are building next.

Shipped

In the product today

• Launch intelligenceCited launch brief, plan, visuals and posts, review and revise. Early access.
• Approval workflowApproval enforced on the server, batch approval, and six roles.
• Scheduled publishingScheduling that survives restarts, with confirmation from each network.
• Structured launchesLaunches, angles, and posts saved as records you can edit one at a time.
• Brand and product pagesBrand profile and kits, and a map from features to product pages.
• Workspaces, sign-in, and enterpriseWorkspaces, roles, SSO, SCIM user provisioning, audit logs, and audit log export.
• Release intakeThe release form, signed webhooks, and asset uploads.
• REST API and referenceThe REST API at /api/v1, with OpenAPI at /openapi.json and an interactive reference at /api-reference.
• Billing and creditsStripe billing for Pro and Business, monthly AI credits, and extra credit packs.
• GitHub AppConnect a repository. Merges are held for the next published release, and production deploys capture fresh screenshots.

Next

Up after that

• Programmable creative engineThe editor run as a service, so the app, the API, and the AI produce identical visuals.
• Paste a URL, get a profileShots reads your site in the background and drafts a product profile with your ideal customers.
• Step-by-step feature launchesA feature launch that runs as fixed steps and can resume where it stopped.
• Safe marketing tools for the AIAbout ten narrow tools the AI can use, with no access to servers or databases.
• Chat and the workspaceType one sentence to get a draft launch. Everything chat can do also works without it.
• Four core workflowsLaunch a product, ship a feature, stay visible every week, and get a first week of posts when you sign up.

Later

Designed, not scheduled

• Changes become launchesMerged pull requests worth announcing become suggested launches.
• Demo videosCaptioned demos from captured product flows.
• Pillars and the weekly planContent pillars and a weekly plan approved in one action.
• Research, analytics, feedbackCited research, post performance, and plans weighted by what worked.
• Policies and autonomyApproval rules, then Manual, Copilot, and Autopilot modes.